Disconfirmation Bias
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Disconfirmation Bias
Why it's not worth trying to equate CX scores to customer behavior
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Why it's not worth trying to equate CX scores…
Topher Mitchell
Dec 10, 2024
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Disconfirmation Bias
Why it's not worth trying to equate CX scores to customer behavior
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Notes
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Yet another argument, this time from a slightly more technical angle
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Why it's not worth trying to equate CX scores…
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Yet another argument, this time from a slightly more technical angle